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Executive Leadership

Meet the Amplity Health Executive Team

Amplity Health has one of the most experienced, respected, and accessible leadership teams in the industry

Their forward-thinking, consultative approach and combined knowledge have allowed them to establish enduring relationships, stay one step ahead of the trends, and design innovative, smart solutions that achieve real-world results.
Chris Baker

Chris Baker

Chief Executive Officer
As Chief Executive Officer and a member of Amplity Health’s Board of Directors, Chris will look to build on the company’s success, while also aiming to incorporate deeper proprietary data-led solutions.

Archie Robinson

Archie Robinson

Head of Client Engagement
As Head of Client Engagement at Amplity Health, Archie currently focuses on developing strategic relationships with key clients at the senior levels of their organization. In partnership with Amplity’s leadership, he delivers customized business solutions, with an eye to each clients’ individual needs.

Christina DiBiase

Christina DiBiase

Head of Commercial Solutions
As Head of Commercial Solutions, Christina is responsible for overseeing the solutions and implementation of all commercial strategies. Working collaboratively with Amplity business line leaders, she is accountable for all commercial activities and performance with respect to business development, marketing, and program & project management.


Denise Chambley

Denise Chambley, PharmD

Head, Global Medical Solutions
At Amplity, Denise is the Head of Global Medical Solutions, where she is responsible for medical strategy creation as well as the design and oversight of all solutions for clients needing Medical Affairs, Clinical R&D, and Commercial solutions with a medical focus.


Erica Smith

Erica Smith

Chief People Officer
As Chief People Officer, Erica leads Amplity Health’s global People Strategy and Human Resources operation to drive a high performing and engaged culture. Erica brings more than 15 years of human resources strategic partnership and leadership to this role, with an expertise in organization effectiveness and talent management. She holds an M.A. in Industrial/Organizational Psychology from West Chester University.


Eric Green

Eric Green

General Counsel & Chief Compliance Officer
As General Counsel and Chief Compliance Officer, Eric combines over 2 decades of health law experience with a deep understanding of sales and marketing compliance. He is responsible for all of our legal and compliance efforts. He is also Secretary to our Board of Directors.


Pravin Wilfred

Pravin Wilfred

Chief Technology Officer
As Chief Technology Officer at Amplity, Pravin’s vision is taking Amplity as a data-driven, client-focused organization to the next level, which includes creating custom technology solutions for our clients. His goal for the technology organization is to provide these custom technology services to our clients while managing speed and cost. Pravin leads the technology strategies within the organization, which includes Six Sigma processes, CRM solutions, Agile Transformation, Business Intelligence platforms, and ERP solutions. Pravin brings 22+ years’ experience in the technology space, having led significant teams in other organizations.


Tom Janis

Thomas Janis

Chief Financial Officer
As Chief Financial Officer, Tom provides financial and strategic guidance to the company, manages our financial operations, and liaises with investors and bankers. Tom brings more than 26 years of broad finance leadership expertise, including 13 years in the CFO role.


Nick Willhoft

Nick Willhoft, PhD

Head of Medical Communications
Nick Willhoft, PhD, is the Head of Medical Communications. He has enjoyed a 25-year career in the health and wellness industry, supporting medical communications, training, and educational programs for professional, industry, and consumer audiences.


Joanne Tordoff

Joanne Tordoff

VP, Global Medical Solutions
As VP, Global Medical Solutions, Joanne Tordoff is responsible for overseeing the successful delivery and execution of global outsourced Medical and Clinical operations.


Manraj Parmar

Manraj Parmar, MD, MBA

VP, Global Medical Solutions and Medical Director
As Vice President of Global Medical Solutions and Medical Director at Amplity Health, Manraj spearheads the development and integration of innovative medical affairs and clinical solutions, leveraging over a decade of experience in healthcare strategy, technology, and value-based patient care. He ensures the delivery of impactful, data-driven products and strategies to meet our client needs.