Remote Sales Team Lands 10:1 ROI

Amplity Sales

Oncology

Remote Sales Team Lands 10:1 ROI

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For its first U.S. product launch, client deploys a remote sales team to strategically target HCPs; exceeds TRx goals in just 5 weeks for novel oncology therapeutic.

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The Power of This Partnership

10:1

Unparalleled ROI

5 Weeks To Exceed TRx Goals

The Ask

CLIENT

Global

Large BioPharma

Nail Market Entry

Help global company launch its first product in the US + establish a presence in a competitive landscape.

Get HCPs Up To Speed

Ensure target HCP audience receives extensive education prior to prescribing the product.

Maximize Sales Coverage

Optimize product share of voice + extend reach.

The Approach

TOOLS

Remote Team

Lead Gen

Omnichannel Strategy

Rapid + Deep Activation

Deploy 6 remote sales reps across client’s 6 regions, each covering an average of 650 unique targets.

Diagnostic + Clinical Education

Certify remote sales team to deliver impactful presentations around diagnostic testing + new therapy. 

Comprehensive Outreach

Activate omnichannel strategy to generate leads, support speaker programs + secure key customer meetings.

The Results

OUTCOME

Business Objectives Exceeded

Expanded Reach

Team Alignment

Quickly Exceeded TRx Goals

Doubled the number of unique prescribers in the first 5 weeks to achieve a 10:1 return.

Engaged 8K HCPs

Omnichannel outreach generated warm leads that were handed off to client’s field team for prompt follow-up.

Collaborative Sales Model

Direct overlay of remote sales team to client’s 6 regions fostered collaboration + alignment.

Difficult Targets Converted

Covered hard-to-reach areas so client’s field team could focus on high-value targets.

TESTIMONIAL

“The remote sales rep was able to get some very difficult-to-reach customers to engage with her, was very helpful in recruiting for a dinner program and, due to her efforts, has helped a few patients get on our new therapy.”

Territory Manager

Client Field Team

Testimonial

“Didn’t begin with oversized team but rather identified likely markets for early success and scaled up as launch gained momentum — maximizing coverage + saving on costs for client.”