Having a strategic mindset means taking a disciplined, fact-based approach to organizing activities in support of your long-term, winning vision. A key skill needed for contributors at all levels, strategic mindset helps you set priorities, identify needed changes, marshal resources, and measure progress towards a goal. At a time of continuous change and industry upheaval, a strategic mindset is vital.
Amplity’s engaging strategic mindset program helps new and seasoned leaders, departmental heads and individual contributors across marketing, medical affairs, commercial, and market access to create, communicate and adhere to a strategic vision and plan.
Understand and map the strategic planning process
Conduct situational analyses to uncover opportunities/challenges within a therapeutic or business area
Develop a clear vision, goals + objectives aligned to organizational priorities
Conduct scenario planning & identify critical success factors
Communicate strategy to stakeholders to achieve buy-in
Maintain a strategic mindset amidst continuous change
The 5 choices of strategy
Steps in the strategic planning process
Situational analysis tools such as SWOT, GAP & PESTLE
The Six Hats model for analyzing strategic imperatives
Characteristics of a strategic mindset and planning excellence
Medical Science Liaisons,
Director/Manager of Field Medical
Pharma Sales Representatives,
Managers, Directors
Medical Affairs
Directors
Leaders in
Training
