Why it matters: Traditional methods of gathering feedback from your field teams can feel rigid and superficial — or worse, they end up trapped in a spreadsheet. AskX, our proprietary, award-winning data insights tool, changes the game by empowering your commercial + medical teams to share real-time honest, open feedback in their own words. Then, using AI, we transform that feedback into compliant, actionable insights that can inform your strategy.
Zoom out: AskX is seamlessly integrated into AnswerY™, our HIPAA-compliant database of 80 million medical transcriptions. Combined, we are transforming the landscape of real-world evidence by leveraging modern data science technology and natural language processing (NLP) to instantly analyze and aggregate medical transcription data, physician notes, field team call notes + surveys.
How it works: For example, let’s walk through how AskX enables real-time, AI-powered engagement with field activity by sales leadership.
Leadership poses a series of questions according to any schedule — daily, weekly, monthly — for real-time responses from field reps. Sample questions might be: What objections are you facing regarding pricing? What are customers saying about the product?
Field reps respond in free text “real speak” directly in their customer relationship management (CRM) system. These responses give leadership the opportunity to probe deeper + gain a next-level depth of understanding.
Secure APIs retrieve the responses + AI-powered intelligence and compliance oversight review steps flag reportable issues, before they enter the database.
Review responses from field reps to develop a deeper understanding of real-word feedback.
AskX allows leadership teams to ask questions of the approved free-text responses live and/or generate recurring reports to inform sales strategy.
With AskX, gone are the days of thin takeaways and surface-level feedback from your field teams. Medical teams no longer need to take lengthy notes on HCP engagements that just sit in a file. Instead, firsthand intel enables teams to make real-time adjustments to messaging, which can enhance HCP education + strengthen sales pitches.
Bottom line: AskX helps you gather insights quickly — without compromising compliance. Powered by advanced AI + NLP, AskX analyzes and aggerates real-time, open-ended feedback from your teams, improving HCP touchpoints and boosting your field team’s overall effectiveness.
Contact us to learn how our AI tools can work for you.
