For any initiative, building your network of supporters and advocates is critical. Yet many professionals don’t take the time to identify, prioritize, and engage those with the greatest influence on project success.
Learn the art of strategic stakeholder management. Through mapping exercises, persona building and collaborative exercises, chart how to meet the diverse needs of your most important stakeholders, enhancing your chance of success.
Map and identify stakeholders to improve impact and relationships
Aid stakeholder relationships by developing stakeholder personas
Understand the importance of working collaboratively
Develop techniques to delegate workload
Practice flexing to meet the needs of various stakeholders
Stakeholder identification & mapping
Influence-commitment analysis
What goes into a stakeholder persona?
Planning strategic engagement
Collaborative working techniques
Communication adaptation
Medical Science Liaisons,
VPs/Directors/Managers of Medical Affairs
Key Account Managers
Pharma Sales Representatives,
Associates, Managers and Consultants
Clinical Trial Liaisons,
Precision Medicine Liaisons
“The multimodal approach to the workshop – encompassing small group discussions, simulation activities, and other brainstorming activities – really helped solidify the learning,”
